Leading the UX execution and governance for the UPMC design system (Coral), aligning the team with both short-term and long-term product goals.
Executing daily UX and visual design tasks alongside a 6-member design team, ensuring timely, high-end deliverables.
Defining the strategic vision and prioritizing the ongoing evolution of the design system.

Providing comprehensive design services for SaaS and AI-powered products to leading enterprises like VMware, Broadcom, NVIDIA, as well as numerous innovative startups, including the development and enhancement of design systems from the ground up.

I led the user experience design of Syniverse's new Developer Portal for Mobile APIs. It helps developers worldwide understand and use Syniverse's APIs to better connect with their customers.
Within one year, key metrics like user engagement, API adoption, developer satisfaction, business impact, operational efficiency, and market reach grew by 22% across the board.

Transformed user experience, achieving an 8.5 NPS in product adoption by modernizing the design of Ca Service Management.

Pioneered a modern UX direction by leading Ca’s UX team in expanding Ca’s design system across additional product lines, including Ca Clarity and Strategic Portfolio Management, supporting multi-billion-dollar companies like UPMC.

Pioneered a modern design system for VMware Cloud Console MVP, leading 
the development of a contemporary product experience.
Key contributor in the ongoing evolution of VMware design system, Clarity.

Drove success by developing NVIDIA Brand Guidelines, maintaining consistent and scalable brand executions 
across visual communications and 
digital channels.
Streamlined a 12-member team in Design Studio, Brand, and Web Design, fostering cohesive creative direction and accelerating project delivery through modular design system approach.
Managed daily design operations, overseeing the delivery of event graphics, packaging, and product design projects 
to ensure timely and successful execution.